Revolutionizing Prescription Lens Sales with a Custom Shopify Application

Jul 02, 2024Amit Gupta
Revolutionizing Prescription Lens Sales with a Custom Shopify Application
Problem Statement:

Our client needed an innovative solution to streamline the process of selling prescription lenses through their Shopify store. The existing process was cumbersome for customers, who had to upload or enter prescription details, and time-consuming for the merchant's customer support team, which often had to follow up with customers to collect these prescriptions. To address this, they envisioned an intuitive interface that would make it easy for customers to provide prescription information and select appropriate lenses for their chosen frames. Recognizing a common challenge among other merchants, they decided to make this application public to help others facing similar issues.

Solution Implementation:

To address these needs, we developed a comprehensive Shopify application designed to simplify and enhance the process of selling prescription lenses. Here’s how we transformed the customer experience and streamlined merchant operations:

1. Easy Prescription Entry

The application allows customers to enter, upload, or email their prescriptions later, making the process flexible and user-friendly. This feature ensures that customers can provide their prescription information in a way that best suits them.

2. Lens Selection Based on Prescriptions

Customers can select lenses based on their prescription details, ensuring they find the perfect match for their chosen frames. This feature eliminates confusion and helps customers make informed choices easily.

3. Streamlined Customer Service

By automating the prescription collection process, the application significantly reduces the time and effort required by the merchant’s customer support team. This allows support staff to focus on more critical tasks, enhancing overall efficiency.

4. Detailed Order Management

We designed an order details screen that provides merchants with clear insights into which frames and lenses correspond to each prescription. This includes detailed information about bundled items, making order management straightforward and efficient.

5. Seamless Order Fulfillment

The application supports direct order fulfillment by sending orders directly to the lab. There, lenses are prepared, fitted into frames, and shipped directly to the customer, ensuring a smooth and efficient fulfillment process.


The custom Shopify application we developed has revolutionized the way our client and other merchants sell prescription lenses. By simplifying the prescription entry process, enhancing lens selection, streamlining customer service, and improving order management and fulfillment, we have created a solution that significantly enhances the customer experience and operational efficiency.

This application not only meets the needs of our client but also offers a valuable tool for other merchants facing similar challenges, helping them provide better service and improve their sales processes.

Check out the product here: